Business philosophy: the customer is supreme, enterprising, pragmatic and innovative.
Company principles: service first, quality first, the supremacy of credibility
Objective: to maximum satisfy customer and employee of material and spiritual enjoyment, achieve extraordinary economic, social and environmental benefits.
Mission: to carry forward the essence of historical link, using our wisdom, courage and industrious to benefit society.
Vision: to be the production and operation of the world excellent plate global famous company, ensure industry comprehensive benefits first, competitive first.
Cultural concept: create value for customers, for people to realize the ideal, and work together to create a company better tomorrow.
Direction: entered the world economic theory and take a new road of industrialization, and timely stretched industrial, and strive to improve the overall economic efficiency. Ensure industry comprehensive benefits first, competitive first.
Strategy: to gradually improve the high price brand market share and gradually reduce low-priced brand market share. |